Librarian Lesson #1 here at ALA MW in Denver: align priorities and learn when to sometimes say “NO.” The message at my table at the Urban Libraries Council (ULC) Breakfast among skilled Project Managers, Supervisors, and Directors was simple: use regular, structured, F2F and online interactions with the public to nail down ”the mission,” then put “results” above all else in selecting and structuring projects that get the maximum bang for the bite. To do this well, it sometimes means saying no, or at least “not now.” Scope creep can render projects and actions null and void. Pinpoint focus on a mission… the right one, gets us to the next (big) thing all the sooner.