Register now for tomorrow’s free webinar with Laura Tarango and Valerie Wonder. Libraries are expanding storytime programming to build early literacy skills in their community. The Mission Branch of the San Francisco Public Library recently added to their popular Bilingual Toddler Tales Program (300-400 attendees!) hands-on literacy activity stations for caregivers to explore.
Seattle Public Library has expanded their Summer Reading Program to include bilingual storytimes in Chinese, Vietnamese and Spanish. Both libraries have had great success in their early literacy programming and continue to build deep connections with caregivers in their communities. Join Laura children’s librarian at the Mission Branch, and Valerie, immigrant and refugee programs manager at Seattle Public Library, and you’ll hear how they assessed the community’s needs, developed and adapted the programs; and they’ll provide practical steps for you to apply to your outreach and programming efforts.
Register today for a free webinar on May 13 featuring real-world examples of successful outreach to Spanish-speakers. Three Montana librarians,
Amy Ling (North Valley Public Library), Marie Habener (Dillon Public Library) and Molly Ledermann (Missoula Public Library) will present the work they have done to sustain the momentum of WebJunction’s Spanish Language Outreach project, and discuss their ongoing strategies to assess community needs, make their libraries more welcoming, develop programming, and foster connections with Spanish-speaking communities. Montana librarians became involved with Spanish Language Outreach through participation in workshops in seven Montana communities. Since then, they have used the MTSLO blog to showcase those who continue to provide outreach activities, services and programs for Spanish Speakers in their communities.
With the recent economic downturn, we are experiencing firsthand its effect on our libraries, our lives, and our communities. WebJunction recently began hosting a series of virtual “Town Halls” on the general subject of tough times, staff training, and now a session focused specifically on how tough times impact Spanish speakers and our outreach efforts to that community. Update: The archive of this session is available: Town Hall on SLO in Tough Times. This new webinar format is designed to encourage participation from all attendees. Please come to this one-hour session prepared to ask and answer questions, share stories, brainstorm solutions, and offer practical advice. Bring your challenges and ideas, and we’ll tackle them together in the town hall—and in the coming year through additional webinars, resource sharing and learning on WebJunction.
Check out this great article about libraries reaching out to Spanish speakers in their communities by Críticas. Several libraries and trainers who have actively participated in WebJunction’s Spanish Language Outreach Program are profiled in the article including: Kim Iraci of the Pioneer Library System in Canandaigua, NY; Jo Caisse of the Deschutes Public Library in Bend, OR; and Sara Martinez from the Tulsa City-County Library in Tulsa, OK who was part of Siga Adelante (Moving Forward) Program (a partnership between WebJunction and the Oklahoma Department of Libraries.
The Latinos and Public Library Perceptions Webinar scheduled for last month has been rescheduled for next Tuesday, November 18th. Join us to learn about WebJunction’s recent partnership with the Tomás Rivera Policy Institute (TRPI) to survey more than 2,800 Latinos about library use and perceptions.
Report authors Harry Pachon, Ph.D., President Tomás Rivera Policy Institute and Ed Flores, doctoral student and Tomás Rivera Policy Institute Research Fellow will discuss the report’s findings and recommendations.
Webinar details:
Latinos and Public Library Perceptions
When: November 18, 2008, 12:00 PM Central
Register for this webinar
As many of you are aware, WebJunction recently teamed with the Tomás Rivera Policy Institute (TRPI) to survey more than 2800 Latinos about library use and perceptions. The report has been garnering praise as a very useful tool in helping libraries connect with their community.
Now you can take your understanding of the report to the next level with an October 14 Spanish Language Outreach Webinar “Latinos and Public Library Perceptions.” Join Laura Staley, Senior Community Manager at WebJunction and report authors: Harry Pachon, Ph.D., President Tomás Rivera Policy Institute and Ed Flores, doctoral student and Tomás Rivera Policy Institute Research Fellow for an up-close look at the report findings.
Webinar details:
Latinos and Public Library Perceptions
When: October 14, 2008, 12:00 PM Central
Register for this webinar
Two reports were published this past week on WebJunction:
WebJunction’s new functionality includes the ability for you, the community, to share comments about the research, so please share (here or at the bottom of each of the documents) your thoughts after reading these reports. I’m especially interested to hear how people anticipate using the new data to advocate for their library’s services.
Our Diversity Fair Scholarship winners Miguel Vicente and Katie Cunningham presented their amazing outreach programs at yesterday’s OLOS Diversity Fair. Miguel served as a trainer for the Spanish Language Outreach Program and Katie participated in a workshop in her area. Both were selected to attend ALA and present posters at the Diversity Fair based on the successful outreach programs that have implemented for their Spanish-speaking communities. If you are interested in learning more about Miguel’s work at the Athens Regional Library in Georgia, view the webinar archive of the SLO June webinar. For more information about Katie’s outreach efforts at the Columbus Metropolitan Library in Ohio, check our case study about her project.
In keeping with our fifth birthday theme, here is a list of the five trainers in the Spanish Language Outreach Program who inspire me the most. It was no easy task to choose just five from the group of over 100 incredibly talented trainers who have taken part in the SLO program over the past four years. I could have come up with many other lists (five funniest, smartest, most dedicated) but I am sticking with the five, that by their example, make me want to work even harder for libraries and Spanish speakers. To read more about these and our other talented trainers, visit our Trainer Spotlight section. Happy Birthday WJ!
Yolanda Cuesta – hands down the winner. Yolanda has been with the SLO program from the beginning, serving as our master trainer and curriculum developer. The long term goal of the SLO program is to increase usage of public access computers in libraries by Spanish speakers. Yolanda taught me that in order to achieve this goal, libraries must first build relationships and trust in the Spanish-speaking community – that and pretty much everything else I know about library services to Spanish speakers.
Bertha Huertero – When Bertha first started working in libraries in the San Diego area years ago, her fellow librarians told her “there are no Latinos in this community”. She didn’t simply accept what she was hearing from those above her. Instead, Bertha set about developing programs and marketing practices that brought the Latino community into the libraries in droves.
Shelly Quezada – I’d like to be Shelly when I grow up. Her path in libraries has taken her amazing places (from the Bookmobile in Watts to the Massachusetts Board of Library Commissioners and to libraries in Brazil, Mexico, Java, Borneo and Sumatra! She approaches her work with passion and determination to provide information and outreach to populations who are most in need of the services libraries can offer.
Miguel Vicente – How can you not be inspired by Miguel’s story? In 1994 he left Cuba on a raft. He learned English, earned a Masters Degree in Education, and became the library manager of the Pinewoods Library and Learning Center in Athens, Georgia. He is currently working on his MLS and he is thrilled that his position at Pinewoods allows him to help other Spanish-speakers to realize their own American dream.
Kim Iraci – Kim lives in a rural area of upstate New York that has recently been besieged by immigration raids. Through her work with community leaders (using our handy Community Leader Interview Guide), Kim gained their trust and eventually learned that there was a whole underground network of people and organizations providing services to migrant workers in the area. As a result of her outreach efforts, Kim’s library is becoming part of this trusted network.
The REFORMA DC Metro Area Chapter, in conjunction with the Montgomery County Public Libraries, WebJunction, and the Maryland State Department of Education’s Division of Library Development & Services is offering a FREE one-day workshop, “If You Build It, Will They Come?: Expert Tips for Developing Spanish Language Collections.” Speakers include Dr. Camila Alire, Elissa Miller, and Betty Valdés.
When: Monday, May 5, 2008 (Cinco de Mayo)
Where: Rockville Library, Montgomery County Public Library
Registration is free but seats are limited so register fast!
An outstanding report released last week by the American Library Association (ALA) study provides new information about library services and programs developed for non-English speakers. The report looks at effectiveness of services, barriers to library use, most frequently used services and most successful library programs by language served.
I wasn’t surprised by the report’s data that indicates Spanish is far and away the most supported non-English language in public libraries. Seventy-eight percent of libraries reported Spanish as the foreign language that is their first priority when it comes to providing programs and services to non-English speakers. Asian languages ranked second in priority at 29%.
I was surprised to learn that smaller communities are serving a larger proportion of non-English speakers. The report found that the majority of libraries serving non-English speakers are in communities with fewer than 100,000 residents.
Check out ALA’s one-page summary of the report highlights or download the full report. Stay tuned for a companion toolkit coming soon!
As long as we’re knee-deep in PLA, this is a good time to draw your attention to our current Member Spotlight. Stephanie Gerding presented Wednesday a PLA pre-conference Grants workshop and is participating Saturday as virtual panelist on a WebJunction-led session (”From Hype to Help: Making a Difference with New Technologies Saturday”).
Gerding is a independent consultant with deep experience in the library world, seemingly having worked everywhere—the Bill and Melinda Gates Foundation, two state libraries, SIRSI, as well in academic and corporate libraries.
Of course we’re a little biased here, but we think some of her best work has been done as a WebJunction supporter. In addition to all the great content she has contributed to the community, Stephanie has been a trainer and coordinator for WebJunction’s Rural Libraries Sustainability and Spanish Language Outreach programs.
She even included WebJunction in the acknowledgments in her latest book, the Accidental Technology Trainer: A Library Guide:
“WebJunction—the organization, the website, the members, and everyone working there—has been very valuable to me, not only in writing this book, but as a trainer and librarian as well.”
Stephanie subscribes to the motto: “Live the Dream.” In the member spotlight, she passionately explains her method of directing her time and energies directly toward her goals. Once you accomplish that, she says, you’ll find opportunities for achieving your personal and professional goals begin appearing.
The process is certainly working for Stephanie! There’s more good stuff in the profile, so be sure to check it out.
The four Cs of the OCLC Language Set Program: Content, Community, Catalog, Campaign; will be defined for PLA attendees in an update of multi-language “Language Set” offerings today (Thursday) at 3:30 at the Hyatt Regency Rooms. I look forward to representing WebJunction and sharing my experience with Spanish language collection development and the OCLC Language Set Program in support of this great initiative. Come and learn…
Now that the SLO pre-conference is done, I can focus my attention on the PLA sessions that kick off tomorrow. Here are my conference session picks:
Yesterday, WebJunction’s Spanish Language Outreach Program hosted an all day pre-conference for over thirty librarians from across the country. Trainers Bertha Huertero, Bruce Pomerantz, and Rachel Rubin did an outstanding job of sharing their knowledge and experience about implementing effective outreach to Spanish speakers!
We were honored to host guest speakers, Sr. Ricardo Hernandez, Consul General of the Mexican Consulate and Sr. Jesse Bethke Gomez, President of Comunidades Latinas Unidas En Servicios (CLUES). Both speakers shared their insights about the needs of the Latino community in the Minneapolis area.
CLUES is Minnesota’s premier provider of behavioral health and human services to the Latino community. A community builder and a catalyst for change, CLUES provides services that advance and enhance the quality of Latino’s lives in Minnesota, including: Mental Health Services, Chemical Health Services, Family Services, Aging Well Services, Employment Services, and Educational Services. They are doing amazing work by providing programs and services to the Latino community that meet the needs of the “whole family”.
Sr. Gomez strongly encouraged our participants to approach outreach to their Spanish-speaking patrons in a similar “family centric” way.