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	<title>BlogJunction &#187; Spanish Outreach</title>
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	<link>http://blog.webjunctionworks.org</link>
	<description>WebJunction's niche in the blogosphere</description>
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		<title>Webinar: Mission Critical &#8211; Serving Spanish Speakers</title>
		<link>http://blog.webjunctionworks.org/index.php/2010/05/24/webinar-mission-critical-serving-spanish-speakers/</link>
		<comments>http://blog.webjunctionworks.org/index.php/2010/05/24/webinar-mission-critical-serving-spanish-speakers/#comments</comments>
		<pubDate>Mon, 24 May 2010 17:39:07 +0000</pubDate>
		<dc:creator>Jennifer</dc:creator>
				<category><![CDATA[Spanish Outreach]]></category>
		<category><![CDATA[Webinar]]></category>

		<guid isPermaLink="false">http://blog.webjunctionworks.org/?p=1424</guid>
		<description><![CDATA[Join us for this webinar presented on Wednesday May 26, at 1:00 Eastern in collaboration with REFORMA. Now more than ever, programs for Spanish speakers at libraries around the country are seeing record attendance and positive feedback from participants. Find out how your outreach efforts and your community can help position the library as critical [...]]]></description>
				<content:encoded><![CDATA[<p>Join us for this webinar presented on <strong>Wednesday May 26, at 1:00 Eastern</strong> in collaboration with <a href="http://www.reforma.org/">REFORMA</a>. Now more than ever, programs for Spanish speakers at libraries around the country are seeing record attendance and positive feedback from participants. Find out how your outreach efforts and your community can help position the <strong>library as critical</strong> in the eyes of stakeholders and decision makers. Come hear practical, successful examples of library services targeted to new immigrants, including English Language Learning (ELL), computer instruction, children&#8217;s concurrent programming, job search workshops and resources, GED workshops, family literacy programming, and how to successfully communicate with library decision makers, staff, community leaders and officials. Presenters for this webinar include <strong>Emily A. Klopstein</strong>, Senior Librarian, Hampden Branch of the <a href="http://new.denverlibrary.org/content/community-learning-plazas">Denver Public Library</a>; <strong>Loida Garcia-Febo</strong>, REFORMA President 2009-2010, and assistant coordinator for the <a href="http://www.queenslibrary.org/?page_nm=New+Americans+Program">New Americans Program</a> and special services at the Queens Library; and <strong>Carol Brey-Casiano</strong>, Director of Libraries, <a href="http://www.elpasotexas.gov/library/">El Paso Public Library</a>, Past-President of ALA, and Chair of ALA/ Committee on Library Advocacy.</p>
<p style="text-align: right;"><a href="http://www.webjunction.org/slo-webinars/articles/content/97942789"> View Archive »</a></p>
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		<title>The Story of a WebJunction Course</title>
		<link>http://blog.webjunctionworks.org/index.php/2010/05/07/the-story-of-a-webjunction-course/</link>
		<comments>http://blog.webjunctionworks.org/index.php/2010/05/07/the-story-of-a-webjunction-course/#comments</comments>
		<pubDate>Fri, 07 May 2010 20:25:13 +0000</pubDate>
		<dc:creator>Jennifer</dc:creator>
				<category><![CDATA[groups]]></category>
		<category><![CDATA[Online Collaboration]]></category>
		<category><![CDATA[Online Learning]]></category>
		<category><![CDATA[Spanish Outreach]]></category>

		<guid isPermaLink="false">http://blog.webjunctionworks.org/?p=1337</guid>
		<description><![CDATA[WebJunction&#8217;s Spanish Language Outreach Course has returned to the course catalog after an extensive makeover. This self-paced course contains a wealth of information, techniques and tools you can use to jump start your library&#8217;s outreach efforts to your local Spanish-speaking community. In celebration of the relaunch, we are offering the course for half price through [...]]]></description>
				<content:encoded><![CDATA[<p>WebJunction&#8217;s <a href="http://www.webjunction.org/catalog/-/courses/details/94901374">Spanish Language Outreach Course</a> has returned to the <a href="http://www.webjunction.org/catalog">course catalog</a> after an extensive makeover. This self-paced course contains a wealth of information, techniques and tools you can use to jump start your library&#8217;s outreach efforts to your local Spanish-speaking community. In celebration of the relaunch, we are offering the course for <strong>half price through the end of May</strong>. Once registered, you will have access to the course for a full year. And if you are a member of one of our <a href="http://www.webjunction.org/partners">State Library Partner  communities</a>, remember to enroll via your community&#8217;s catalog as the course may be free or reduced. (And be sure to thank them!)</p>
<p>As part of the team that refreshed and relaunched the course (kudos especially to Dale and Sharon), I spent some time reflecting on the story behind the course. All of the courses in WebJunction&#8217;s catalog have a story behind them, but this one especially illustrates the effort and collaboration that goes into the creation of a course.</p>
<p><strong>Course Creation</strong><br />
The course was initially developed with funding from the <a href="http://www.gatesfoundation.org/Libraries/">Bill  &amp; Melinda Gates Foundation</a> as part of WebJunction&#8217;s <a href="http://www.webjunction.org/spanish-management-for-outreach">Spanish Language Outreach Program</a>,  a nationwide program that partnered with state libraries to provide on-the-ground outreach workshops in 40 states and has cultivated WebJunction&#8217;s online community of library staff committed to serving the needs of <a href="http://www.webjunction.org/spanish">Spanish speakers</a>. <a href="http://www.webjunction.org/slo-trainers/-/articles/content/450848#Yolanda">Yolanda Cuesta</a>, author and expert on outreach to multicultural communities, developed a stellar curriculum for the workshops and, along with <a href="http://www.webjunction.org/web/169669/">Laura Staley</a>, SLO&#8217;s project manager, adapted the curriculum for the online version. The technical side of course development is not to be overlooked but let&#8217;s just say that somewhere in there the magic happened and in March of 2006 the initial course was launched. And since I&#8217;m reminiscing, I&#8217;d like to be sure to recognize too, the <a href="http://www.webjunction.org/slo-trainers">158 trainers and coordinators</a> who&#8217;s fine work enhanced the content throughout all 3 rounds of the program (440 workshops!) as well as the online course. The recent refresh and revamp was completed to update links and handouts and in order to migrate the course to an elearning standard format so the system tracks your progress as you work through the course (doesn&#8217;t have to be in one sitting!) and so you can receive a certificate.</p>
<p><em><a href="http://www.webjunction.org/catalog/-/courses/details/94901374"><img class="size-full wp-image-1338 alignnone" title="SLO Course Screenshot" src="http://blog.webjunctionworks.org/wp-content/uploads/2010/05/SLO-Course-Screenshot.png" alt="SLO Course Screenshot" width="490" height="314" /></a></em></p>
<p><strong>Course Outline</strong><br />
The <a href="http://www.webjunction.org/catalog/-/courses/details/94901374">course description</a> provides a complete set of learning goals, but here&#8217;s a quick outline of what&#8217;s covered in the course:</p>
<ul>
<li>Overview of the current landscape of Hispanic/Latino populations, their access to technology and existing library services.</li>
<li>Understanding cultural differences and the dimensions of diversity.</li>
<li>Developing an outreach action plan including needs assessment, building community partnerships, planning, programming and marketing.</li>
<li>Implementing computer classes for Spanish speakers.</li>
<li>Evaluating the impacts of outreach efforts.<em><strong><br />
</strong></em></li>
</ul>
<p><strong>Taking the course with others</strong><br />
But today the most exciting part about the story is that we&#8217;ve created a new <a href="http://www.webjunction.org/902">course group</a> for folks enrolled or interested in the course. The <a href="http://www.webjunction.org/wjgroups">WebJunction groups</a> feature is being used by members to gather, often as co-learners, and as a member of this group, you can augment your self-paced learning by connecting with others taking the course, asking questions of one another, and sharing your experiences with outreach at your library. I&#8217;ve posted a handful of resources to the group, including one of the course&#8217;s most valued tools, <a href="http://www.webjunction.org/902/-/articles/content/438094">Serving Spanish Speaking Communities Success Checklist</a>, which helps you to assess how well your library understands and serves your Spanish-speaking patrons. There are a few other resources posted related to learning with a cohort, but I hope to see others join in and share their own templates, tools and examples related to their learning. All are welcome to join and take part in the group, including those who have already taken the course or those who would simply like to share ideas about enhancing services with other library staff. I know that there are at least 15 people out there who have enrolled since the course relaunched, so I&#8217;ll be looking to you to join the group and model cohort learning. The story of this course continues with <em>you</em> and with what you do to improve or enhance services to Spanish speakers in your community. Thank you to all WebJunction learners for all you do for libraries!</p>
<p>There&#8217;s a second WebJunction course discounted this month on <a href="http://www.webjunction.org/catalog/-/courses/details/80990869">Updating and Upgrading Library Computer Software</a> and I&#8217;m sure there&#8217;s a story behind that one too, but as <a href="http://americanlibrariesmagazine.org/columns/internet-librarian">Joe Janes</a> always says, &#8220;that&#8217;s another story.&#8221;</p>
<p style="text-align: right;"><a href="http://www.webjunction.org/catalog/-/courses/details/94901374"> Go to course »</a><br />
<a href="http://www.webjunction.org/902"> Go to group »</a></p>
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		<title>El día de los niños/El día de los libros: April 30</title>
		<link>http://blog.webjunctionworks.org/index.php/2010/04/09/el-dia-de-los-ninosel-dia-de-los-libros-april-30/</link>
		<comments>http://blog.webjunctionworks.org/index.php/2010/04/09/el-dia-de-los-ninosel-dia-de-los-libros-april-30/#comments</comments>
		<pubDate>Fri, 09 Apr 2010 19:14:10 +0000</pubDate>
		<dc:creator>Jennifer</dc:creator>
				<category><![CDATA[Spanish Outreach]]></category>

		<guid isPermaLink="false">http://blog.webjunctionworks.org/?p=1223</guid>
		<description><![CDATA[Don&#8217;t miss this great opportunity to showcase your collections and programming for Spanish speakers! As explained on the recent ALSC blog post: El día de los niños/El día de los libros (Children’s Day/Book Day), known as Día, is a celebration EVERY DAY of children, families, and reading that culminates every year on April 30. The [...]]]></description>
				<content:encoded><![CDATA[<p>Don&#8217;t miss this great opportunity to showcase your collections and programming for Spanish speakers! As explained on the recent <a href="http://www.alsc.ala.org/blog/?p=1384">ALSC blog post</a>:</p>
<blockquote><p>El día de los niños/El día de los libros (Children’s Day/Book Day), known as Día, is a celebration EVERY DAY of children, families, and reading that culminates every year on April 30. The celebration emphasizes the importance of advocating literacy for children of all linguistic and cultural backgrounds.</p>
<p>Día is an enhancement of Children’s Day, which began in 1925. Children’s Day was designated as a day to bring attention to the importance and well-being of children. In 1996, nationally acclaimed children’s book author Pat Mora proposed linking the celebration of childhood and children with literacy to found El día de los niños/El día de los libros.</p></blockquote>
<p>Here are a few places to get great ideas for your library&#8217;s celebration:</p>
<ul>
<li><strong>Pat Mora </strong>is showcasing outstanding library program ideas in her <a href="http://sharebookjoy.blogspot.com/">Bookjoy blog</a></li>
<li><strong>WebJunction</strong> for resources and discussions for serving Spanish speaking <a href="http://www.webjunction.org/spanish-families-teens-and-kids">Families, Teens &amp; Kids</a></li>
<li><strong>Association for Library Service to Children </strong>is maintaining a <a href="http://www.facebook.com/pages/The-Official-El-dia-de-los-ninosEl-dia-de-los-libros-Childrens-DayBook/194406259143">Facebook page</a> for <a href="http://www.ala.org/ala/mgrps/divs/alsc/initiatives/diadelosninos/index.cfm">El día de los niños/El día de los libros</a> with loads of great ideas.</li>
<li><strong>National Latino Children’s Institute</strong> for a list of <a href="http://www.nlci.org/DLN2004/activities.htm">activities ideas</a>.</li>
</ul>
<p>And as always, I hope you&#8217;ll come back and tell everyone what you did to celebrate! Post here in BlogJunction comments or on WebJunction&#8217;s <a href="http://www.webjunction.org/spanish-families-teens-and-kids/-/resources/discussion">discussions</a>.</p>
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		<title>Talk Table: Reaching out to Spanish speakers</title>
		<link>http://blog.webjunctionworks.org/index.php/2010/03/24/talk-table-reaching-out-to-spanish-speakers/</link>
		<comments>http://blog.webjunctionworks.org/index.php/2010/03/24/talk-table-reaching-out-to-spanish-speakers/#comments</comments>
		<pubDate>Wed, 24 Mar 2010 21:46:01 +0000</pubDate>
		<dc:creator>Jennifer</dc:creator>
				<category><![CDATA[PLA 2010]]></category>
		<category><![CDATA[Spanish Outreach]]></category>

		<guid isPermaLink="false">http://blog.webjunctionworks.org/?p=1190</guid>
		<description><![CDATA[I tend to prefer conference events that provide interactive opportunities for attendees to &#8220;get work done&#8221; or to leave inspired with practical action items to bring back home. Everyone knows this happens informally in the hallways, on the exhibit floor, or over meals, but I&#8217;m very excited about tomorrow&#8217;s talk table, Latinos and Public Library [...]]]></description>
				<content:encoded><![CDATA[<p>I tend to prefer conference events that provide interactive opportunities for attendees to &#8220;get work done&#8221; or to leave inspired with practical action items to bring back home. Everyone knows this happens informally in the hallways, on the exhibit floor, or over meals, but I&#8217;m very excited about tomorrow&#8217;s talk table, <strong>Latinos and Public Library Perceptions</strong> (Thursday, 4:00-5:15 pm, <em>Oregon Convention Center – A103-104).</em></p>
<p>I&#8217;m co-facilitating the session with MaryKay Dalgreen from the Oregon State Library. After we introduce some of the <a onclick="javascript:urchinTracker ('/outbound/article/www.webjunction.org');" href="http://www.webjunction.org/latino-perceptions/-/resources/wjarticles">published research</a> about library use and perceptions of Latino&#8217;s nationally we&#8217;ll share some of the great Spanish language outreach that Oregon libraries have been doing. And then we&#8217;ll let the group get some work done!</p>
<p>Using the <a href="http://www.theworldcafe.com/hosting.htm">World Café</a> model for discovery discussions and guided by the key findings of the research, we&#8217;ll look at ways to:</p>
<ul>
<li>Know your local Latino community</li>
<li>Create and promote services for learning English</li>
<li>Promote and provide access to computers and job related services</li>
<li>Be welcoming and demonstrate respect for confidentiality</li>
</ul>
<p>If you&#8217;re here in Portland, we hope you&#8217;ll join us tomorrow, and if you can&#8217;t make it, fear not; we&#8217;ll be posting the great ideas, stories and questions gathered back on <a href="http://www.webjunction.org/spanish">WebJunction</a>.</p>
<p>PS: Don&#8217;t miss another great session just before this one with some of  WebJunction community&#8217;s best and brightest.<strong> Power up Your Learning Organization</strong> (<em>Thursday, </em>2:00-3:15 pm, <em>Oregon Convention Center – A105-106) </em>and checkout <a href="http://blog.webjunctionworks.org/index.php/2010/02/23/webjunction-pla-2010/">this list</a> for more PLA sightings of WebJunction members and staff!</p>
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		<title>WebJunction @ PLA 2010</title>
		<link>http://blog.webjunctionworks.org/index.php/2010/02/23/webjunction-pla-2010/</link>
		<comments>http://blog.webjunctionworks.org/index.php/2010/02/23/webjunction-pla-2010/#comments</comments>
		<pubDate>Tue, 23 Feb 2010 17:48:53 +0000</pubDate>
		<dc:creator>Jennifer</dc:creator>
				<category><![CDATA[PLA 2010]]></category>
		<category><![CDATA[Spanish Outreach]]></category>

		<guid isPermaLink="false">http://blog.webjunctionworks.org/?p=1106</guid>
		<description><![CDATA[As you plan your PLA 2010 conference schedule, be sure to include these events, where you&#8217;re likely to find other WebJunction members and staff. Beginning to compile this list has made me very excited about this conference and I look forward to adding more suggestions from the WebJunction community in the weeks leading up to [...]]]></description>
				<content:encoded><![CDATA[<p>As you plan your <a href="http://www.placonference.org/programming_schedule.cfm">PLA 2010 conference schedule</a>, be sure to include these events, where you&#8217;re likely to find other WebJunction members and staff. Beginning to compile this list has made me very excited about this conference and I look forward to adding more suggestions from the WebJunction community in the weeks leading up to the conference. Please post your not-to-be-missed suggestions in comments below and we&#8217;ll be sure to spread the word. There are a handful of events below that require separate registration so please note where indicated and visit <a href="https://www3.oclc.org/app/pla_registration/">OCLC&#8217;s PLA Events</a> to register for many other sessions on timely topics.</p>
<p>For those who won&#8217;t be attending the conference f2f, we aim to provide you with conference coverage here on WebJunction. If you&#8217;re a WebJunction member who would like to help cover the conference for the community (the f2f or <a href="http://www.placonference.org/virtual_conference.cfm">Virtual PLA</a> versions), <a href="mailto:petersoj@oclc.org">let us know</a> and we&#8217;ll set you up as a guest blogger!</p>
<blockquote><p><strong>Wednesday, March 24</strong></p></blockquote>
<p>If you plan on arriving early, there are over a dozen <a href="http://www.placonference.org/preconferences.cfm">preconference</a> events to consider but you won&#8217;t regret attending this one. Longtime WebJunction member and super hero of accidental technology trainers, <a href="http://www.webjunction.org/web/303555/">Stephanie Gerding</a> will kick-start your conference adventure.</p>
<p><strong>The Accidental Technology Trainer </strong></p>
<p>Presented by Stephanie Gerding<br />
8:30 am-12:00 pm, <em>Oregon Convention Center –</em> <em>A105-106</em></p>
<p>Accidental technology trainers are responsible for technology training in labs, classrooms, or one-on-one with users or staff. You will learn about great tools and techniques, the most common concerns of technology trainers, and get helpful advice resulting from many years of coordinating and providing training for public libraries. You&#8217;ll discover why learning styles are important; how to create an interactive learning community; strategies for communicating about technology; and techniques for using activities, games, storytelling, and case studies.</p>
<p><strong>Exhibits Open/Reception</strong><br />
4:00pm-6:30pm</p>
<p>Stop by and visit WebJunction at the OCLC booth, #1847 in the exhibits hall. We&#8217;ll also be there on Thursday from 9:30-5 and on Friday from 9:30-4.</p>
<blockquote><p><strong>Thursday, March 25</strong></p></blockquote>
<p><strong>LITA&#8217;s Top Technology Trends</strong><br />
8:30-9:45 am, <em>Oregon Convention Center – B113-116</em></p>
<p>A panel of LITA leaders who are acknowledged for their reputations and expertise in the library and information technology fields will discuss and debate the top technology trends in public libraries. WebJunction&#8217;s <a href="http://www.webjunction.org/web/157425/">Michael Porter</a> will be joined by <a href="http://www.webjunction.org/web/91526/">David Lee King</a>, Joan Frye Williams, and Michelle Frisque.</p>
<p><strong>Geek the Library: Putting Theory into Practice</strong><br />
8:30–9:45 am, <em>Doubletree Hotel Portland, Oregon Room</em><br />
<a href="https://www3.oclc.org/app/pla_registration/">Please register for this session</a></p>
<p>Geek the Library is a public awareness pilot campaign implemented in select communities in Iowa, Georgia, Illinois, Indiana and Wisconsin. After several months, the results of the pilot are in. Were we able to increase awareness of the need for public library funding? Get the full scoop, and find out how you can implement Geek the Library in your community.</p>
<p><strong>Power up Your Learning Organization</strong><br />
2:00-3:15 pm, <em>Oregon Convention Center – A105-106</em></p>
<p>Transform your library into a Learning Organization. Discover new strategies and tools that move staff beyond training to proactive learning. Explore opportunities for self-directed, online, and social learning. Discuss ideas for knowledge sharing, collaboration, and mentoring. Then put these ideas into action. You won&#8217;t want to miss one, staring some of the WebJunction community&#8217;s brightest stars: <a href="http://www.webjunction.org/web/42009/">Betha Gutsche</a>, <a href="http://www.webjunction.org/web/1902300/">Jennifer Fenton</a>, <a href="http://www.webjunction.org/web/135093/">Kathleen Gesinger</a> and <a href="http://www.webjunction.org/web/255462/">Michele Leininger</a>.</p>
<p><strong>Latinos and Public Library Perceptions</strong> (Talk Table)<br />
4:00-5:15 pm, <em>Oregon Convention Center – A103-104</em></p>
<p>In partnership with the Tomas Rivera Policy Institute, WebJunction <a href="http://www.webjunction.org/latino-perceptions/-/resources/wjarticles">published research</a> about library use and perceptions of more than 2,860 Latinos nationally. At this talk table, discuss the findings and recommendations for increasing Latino library use and suggest best practices for implementing outreach to Spanish-speakers in your library community. Facilitated by WebJunction&#8217;s <a href="http://www.webjunction.org/web/169697/">Jennifer Peterson</a> and SLO program coordinator/trainer, MaryKay Dalgreen, Oregon State Library.</p>
<p><strong>WebJunction&#8217;s Party with Competencies</strong><br />
6:30-8:30 pm, <strong>Note location update:</strong> <em>Doubletree Hotel Portland, Hawthorne/Sellwood </em><br />
<a href="https://www3.oclc.org/app/pla_registration/">Please register for this session</a></p>
<p>Grab a bite and a sip and connect with the people and proven <a href="http://www.webjunction.org/competencies">competency resources</a> that can help your library! We’ll have plenty of fun, food, festivities, good company and practical material for you to enjoy and take back to your library to help you and your staff learn and work more effectively.</p>
<blockquote><p><strong>Friday, March 26</strong></p></blockquote>
<p><strong>OCLC Update Breakfast</strong><br />
7:30–8:45 am, <em>Doubletree Hotel Portland, Hawthorne/Sellwood/Ross Island Rooms</em><br />
<a href="https://www3.oclc.org/app/pla_registration/">Please register for this session</a></p>
<p>Join OCLC President and CEO Jay Jordan for breakfast and an update on what&#8217;s new at OCLC, including service enhancements and new initiatives that make information access easier. Share your questions and discussion with your colleagues at WebJunction&#8217;s roundtable discussion.</p>
<p><strong>2010 Perceptions of Libraries in Changing Economic Times</strong><br />
10:30 am–12:00 pm, <em>Doubletree Hotel Portland, Hawthorne/Sellwood/Ross Island Rooms</em><br />
<a href="https://www3.oclc.org/app/pla_registration/">Please register for this session</a></p>
<p>In 2005, OCLC published a groundbreaking report, Perceptions of Libraries and Information Resources. Five years later, OCLC has embarked on an updated study about library users and their information-seeking behavior, paying particular attention to the perception of libraries in these current economic conditions. Join Cathy De Rosa, Vice President for the Americas &amp; Global Vice President of Marketing at OCLC, for an engaging discussion of the findings from OCLC’s latest research.</p>
<p><strong>Expanding your world through Web Conferencing</strong><br />
2:00-3:15 pm, <em>Oregon Convention Center – E141-144</em></p>
<p>Join panelists <a href="http://www.webjunction.org/web/169697/">Jennifer  Peterson</a>, <a href="http://www.webjunction.org/create-deliver-training/-/articles/content/452528">Karen  Burns</a>, and <a href="http://www.webjunction.org/web/37301/">Cindi  Hickey</a> for a session filled with experience and expertise in online engagement! We&#8217;ll discuss our own use of web conferencing tools to host online conferences, produce e-learning activities, conduct capacity building for remote staff, and host virtual meetings and focus groups. Together we will share best practices for presenters, ideas for integrating web conferencing with other technologies, and user success stories. If you want to see what we&#8217;ll be talking about, check out the new WebJunction Group <a href="http://www.webjunction.org/online-conferencing">Online Conferencing</a>!</p>
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